abba Privacy Policy
Protecting your personal information is our top priority. This document contains a full description of how abba collects, stores, and uses data.
This privacy policy was last reviewed and updated in January 2025. Continued use of the service means you have accepted the terms of this policy.
1 Introduction and Definitions
abba (referred to hereinafter as "we", "our", or "the platform") operates an online betting and casino service for users in Bangladesh. This privacy policy ("Policy") explains how we process personal information and outlines our commitment to protecting your privacy.
Please read this policy carefully before using our services through the abba website, mobile app, or any other channel. For details about our service terms, read the Terms and Conditions page, where all conditions of service use are clearly set out.
Key Definitions
- Personal Information: Any information that can directly or indirectly identify you — name, mobile number, email, financial transaction details, and so on.
- Processing: Any operation carried out on personal information — collection, storage, modification, retrieval, use, or deletion.
- User: Any person who is using or has registered for abba's services.
- Third Party: Any entity other than abba with whom we may share certain information — only for technical or legal purposes.
2 Information We Collect
abba collects information in two main ways — what you provide directly and what is collected automatically from your usage patterns.
2.1 Information You Provide Directly
Information you give us during registration or account management:
- Full name and date of birth (for age verification)
- Mobile number (linked to bKash, Nagad, Rocket, or Upay)
- Email address
- Username and password
- Deposit and withdrawal transaction details
- Contact details provided in support chat
2.2 Information Collected Automatically
Our system automatically collects certain technical information:
- IP address and device identification number
- Browser type, operating system, and screen size
- Time of site access and which pages were visited
- Game history and betting patterns
- Session duration and idle time
2.3 Information Received from Third Parties
For identity verification or fraud prevention purposes, we may occasionally verify supplementary information through trusted third parties — but only to meet legal obligations.
3 Purpose of Using Information
abba uses collected information only for specific and legitimate purposes. Each purpose is clearly described below:
- Account Creation and Management: Completing the registration process, verifying login, and keeping the account secure.
- Processing Financial Transactions: Safely completing deposits and withdrawals via bKash, Nagad, Rocket, and Upay.
- Age Verification: Confirming each user's age — a minimum age of 21 is required to open an account on our platform.
- Customer Support: Verifying your account details when providing assistance via live chat and email.
- Fraud and Security Monitoring: Detecting suspicious activity and maintaining the security of the platform.
- Service Improvement: Analysing user experience to improve the quality and performance of the platform.
- Legal Compliance: Keeping necessary records in accordance with applicable laws and regulations.
- Communications: Sending important account notifications and service-related updates.
We never sell or rent your information to third parties. Visit the Responsible Gaming page to learn about our position on responsible gambling.
4 Cookie Policy
Cookies are small data files stored on your device. abba uses the following types of cookies:
4.1 Essential Cookies
These cookies are essential for the platform to function correctly. They include session cookies that keep you logged in and security-related cookies. They cannot be disabled.
4.2 Functional Cookies
These cookies are used to remember your preferred language, game settings, and other personal preferences. They make your experience smoother.
4.3 Analytical Cookies
Statistical data is collected to understand which sections of the platform are used most. This data is completely anonymous and cannot identify any individual.
You can manage cookies at any time from your browser settings. However, please note that disabling certain cookies may prevent you from using some features of the platform.
5 Sharing and Disclosure of Information
abba does not share users' personal information with outside parties for any commercial purpose. However, limited information may be shared in the specific circumstances below:
5.1 Service Providers
Trusted service providers involved in technical tasks such as payment processing, IT infrastructure maintenance, and fraud detection receive only the information they need. They operate under strict confidentiality agreements and may not use this information for any other purpose.
5.2 Legal Obligations
If there is a court order, a lawful request from a law enforcement authority, or any other legal obligation, abba is required to provide the relevant information. In such cases, we will make every effort to notify you in advance to the extent possible.
5.3 Business Transfers
In the event of a future business merger or acquisition, user information may be transferred. Should such a situation arise, we will inform users in advance and ensure the same standard of privacy protection.
6 Data Security Measures
abba has adopted industry-standard technical and organisational measures to protect your information.
6.1 Technical Safeguards
- SSL/TLS Encryption: All data transmission takes place through encrypted channels
- Password Hashing: Stored passwords are never kept in plain readable form
- Firewall and intrusion detection systems are active
- Regular security testing and vulnerability assessments
- Two-factor verification (OTP) is available
6.2 Organisational Measures
- Staff training and awareness programmes on privacy
- Access to data is restricted to the minimum number of people necessary
- A rapid response plan is in place for data breaches
- Regular internal security audits
We acknowledge, however, that no transmission or storage of information over the internet is entirely risk-free. We take every precaution, but no one can guarantee complete security.
7 Your Rights
As an abba user, you have certain important rights regarding your own information:
7.1 Right to Access
You may ask us at any time what information we hold about you. We will provide full details within 30 working days.
7.2 Right to Correction
If there is any inaccuracy in the information we hold about you, you may request a correction. You can update much of your information directly from Account Settings.
7.3 Right to Deletion
In certain circumstances you may request that your personal information be deleted. However, we are required to retain some information for a set period due to legal obligations.
7.4 Right to Object to Processing
You have the right to object to the processing of your information for specific purposes. You will be informed in advance that exercising this right may mean certain services are no longer available to you.
7.5 Right to Data Portability
You may request your information in a structured and readable format. Contact our support team to exercise this right.
To exercise any of the above rights, or if you have questions about how we process your information, contact our support team. You may also check the FAQ section for answers to common questions.
8 Data Retention Period
abba keeps your information for as long as necessary — and no longer.
- Active Account: All relevant information is retained for as long as the account remains active.
- Transaction Records: Financial transaction information is kept for the period required by law.
- Closed Account: Even after an account is closed, some information must be retained for a set period due to legal obligations.
- Analytical Data: Anonymous statistics that contain no personal information may be retained for a longer period.
- Cookie Data: Session cookies are deleted when the browser is closed; persistent cookies last for a maximum of 12 months.
Once the defined retention period ends, information is securely deleted or fully anonymised so that no individual can be identified in any way.
9 Protection of Minors' Information
abba's services are for persons aged 21 and above only. We do not collect personal information from anyone under 21, knowingly or unknowingly.
Age verification is in place during the registration process. If, for any reason, a minor's information enters our system and we become aware of it, that account will be closed immediately and the information deleted.
If a parent or guardian believes their child's information has been submitted to us by mistake, please notify our support team straight away.
10 Policy Changes and Updates
abba may update this privacy policy from time to time — due to changes in services, changes in law, or technical developments.
For significant changes, we will notify users in the following ways:
- A notification will be sent to the registered email address
- A clear notice will be shown when logging in to the platform
- The "Last Updated" date at the top of this page will change
Continued use of the service after a change means you have accepted the updated policy. To learn more about how we operate, you may read the About Us page.
11 Contact Us
If you have any questions, comments, or requests about this privacy policy, please contact abba's support team. We provide assistance in both Bengali and English.
24/7 Live Chat Support
For any questions or data protection requests, contact us via live chat — any day, any time.
Email Contact
Send formal privacy-related requests to: [email protected]
Privacy requests are usually responded to within 30 business days. For urgent matters, please use live chat.